Gijs Bakker

This is a portfolio/blog of Gijs Bakker, UX (interaction and UI) designer from Amsterdam.
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Add to cart (micro animation)

What is it UI micro animation

In a world of KISS (Keep It Simple Stupid), animations in user interfaces have always been ‘nice to haves’. Often postponed to later iterations.. or never. Now we know better and understand that animations can also serve a purpose that goes beyond just a ‘wow’ effect. Smashing Magazine has a couple of articles promoting its usage for various reasons (direction, feedback etc..) The animations in user interfaces are often called functional animations or micro animations. I tend to prefer the latter, because sometimes it is not always functional.

This animation shows a visual feedback when the Add to cart button is tapped. Of course, my intention is that the cart button takes the user to the cart overview.